Ikea PS 2006

Ikea has a new collection called Ikea PS that is bringing together a fresh branding perspective, a little eco-consciousness, a few clever design ideas, all under the optimistic heading “What if…� 28 designers were asked by Ikea to design products with innovated materials and techniques, including recycled and sustainable elements. The outcome is the PS collection, which has a lot of cool stuff (like this Axvall chair, above) and a lot of stuff that just looks like Ikea (like this Ellan chiar, below), which still looks pretty cool. The collection's website isn't bad, either. | Via Inhabitat and Cool Hunting |

By: cory o'malley